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Education

Your Money TV Program

Oct 2011
Your Money TV Program

Your Money TV Program is a talkshow program broadcasted live nation-wide every Saturday 10.30 AM on TVRI. Conceptually, this is an edutainment program that delivers information about good financial planning and budgeting, aiming to reach the middle-low ec Read more...

Your Money TV Program

Program : Your Money TV Program
Partners : Yayasan Ladang Media
Beneficiaries : 4,000,000 TVRI viewers nation-wide
Period : Oktober 2011 - March 2013


Summary

 

Your Money TV Program is a talkshow program broadcasted live nation-wide every Saturday 10.30 AM on TVRI. Conceptually, this is an edutainment program that delivers information about good financial planning and budgeting, aiming to reach the middle-low economic class viewers. Different from the previous term, this year the program modified into a live TV Program, this strategy aims to reach more beneficiaries and to gain more and more viewers to interactively invlove in the program and benefit from it. Each episodes gives the audience different topic to discuss, these topics addressed the viewers typical problems related to financial planning.

This program runs by a partner organization, Yayasan Ladang Media (YLM), the role of this organization is as an implementor partner to YMMI who took the role as the monitoring and evaluation body.

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